86% of businesses use videos as a marketing tool. It's not surprising, considering that videos on social media get 12 times more shares than text and images combined. When video content is that important for social media success, choosing the right video editing software becomes crucial. 🤝
Short-form content has become the go-to medium for marketers to get their message across, with 56% saying it’s the top trend they plan to invest in through 2024. 😎
So, does Clideo have what it takes to stand out as the best online video editor in today’s AI-powered market? And how helpful is it for content creators who want to take advantage of the growth in short-form video content? Today’s Clideo review will answer these important questions. 🤔
What is Clideo?
Clideo is an online video editing platform that provides novice content creators with a clean interface to make changes to their videos. It is run entirely online, so it can be accessed from any device with an internet connection, and storage is handled in the cloud.
It offers a wide range of simple editing features that let users work with almost any video, image, or GIF format. The free version of Clideo grants access to the majority of its features but adds a watermark to downloaded videos.
Let’s take a closer look at Clideo’s features and see how they stack up against their competition. 😉
What are the core features of Clideo?
71% of company videos are designed for social media. When we break down Clideo’s features, we’ll evaluate how well they fit into the modern social media video creator’s toolkit. ⚡
Video Editor
Clideo’s video editor has a clean and intuitive interface, making it very easy to navigate. It follows a familiar layout, used by most online editors, so everything is very easy to find. 😎
The video editor works across devices through your browser, so there is no need to download anything. As everything is handled online, you don’t need to worry about storage space, which is dealt with in the cloud. 💪
As you would expect, uploading images, videos, and audio in all modern formats is simple. The editor has all the standard features you would expect to add graphics, text and, importantly, change the aspect ratio. 🤝
If you want to create viral short videos from landscape videos, you have to be able to convert them to the 9:16 portrait ratio for YouTube Shorts, Instagram Reels, and TikTok.
The Clideo video editor makes it easy to transform the ratio of your content with presets from all major social media formats.
Add subtitles
64% of videos have captions because such a large number of people view videos on their phones with the sound off. Having a video without captions can often mean that social media users will simply scroll past your content, never to be seen again. 🤔
Conversely, if you have eye-catching captions that maintain your audience's attention, you can quickly and effectively deliver any message.⚡
Clideo makes adding subtitles easy with three different methods. You can:
- Add auto subtitles option, which not only populates the captions independently but also offers the chance to translate your subtitles.
- Manually write in the subtitles, giving you full line-by-line control.
- Upload a .SRT file to populate the video captions.
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While Clideo streamlines the process of adding subtitles to videos, the customization options still need to be improved. You can only choose to place the subtitles on the top or bottom of the screen, while most caption software will allow you to place them anywhere.
The font styles and animations are also extremely limited. In a world where everyone is vying for attention, it’s crucial that your brand stands out and is easily recognized. Content creators need a much larger range of caption styles and customization options to express themselves fully. 😉
Compress
Efficiency is crucial if you consistently upload a lot of video content to social media platforms like YouTube, Instagram, and TikTok.
Clideo allows you to compress your files using three options:
- Basic, reduces your file size by around 50% without sacrificing quality.
- Strong, reduces the file size by approximately 75%
- Superb, reduces your file by around 65% with no loss in quality (only available to paid users)
When uploading smaller file sizes, you save a lot of time during processing. Size-optimized videos also lower the chance of the viewer suffering loading or buffering issues when watching the video. So, compressing files not only saves you time but also increases the viewing experience for your audience.
Resize
Resizing your video to a new screen size is the easiest way to repurpose content for new platforms. With built-in Instagram, YouTube, and Pinterest presets, you can quickly adapt traditional landscape videos to vertical mobile videos.
Repurposing content guarantees that you reach as large an audience as possible without spending time creating brand-new content for each platform.
Clideo also offers custom resizing and cropping, putting you firmly in control of what your video looks like.
When repurposing content, we usually refer to making short videos from longer-form content. However, there may be times when you want to combine multiple short videos and release them as a longer compilation video. Clideo makes this easy by turning vertical content horizontal and automatically adding a blurred background.
Cut
96% of marketers say that the optimal video length is under 10 minutes, and 36% believe the perfect length is between one and three minutes. In addition to these figures, your videos must be one minute or under to post YouTube Shorts and Instagram Reels.
This means that cutting and trimming videos becomes crucial to optimizing your video content. Clideo’s simple interface makes trimming videos easy without the need for technical training.
Meme
Businesses that employ memes in their marketing campaigns are 60% more likely to attract purchases, making it a no-brainer to include them in your marketing mix, particularly when Clideo’s meme maker is so easy to use.
Upload any image, GIF, or video and choose one of the simple templates to quickly create a sharable meme.
Crop
The cropping feature is very similar to resizing videos. It can work with all video formats, including:
You have all the social media presets you need to turn your videos into social media content quickly.
Merge
Merging allows you to upload multiple videos and combine them into one instantly. You can also add images and music to complete your project. As with all other tools, this can all be done from any browser, completely online.
Speed
Clipping or cutting your video is one way to reduce its overall run time. Another is to speed up the content's playback. Clideo offers six preset choices of the most commonly used speeds, or you can use the slider to choose a custom speed.
Pros, Cons, and Pricing of Clideo
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Pros of Clideo
Simple and intuitive user interface
The simplicity of Clideo makes it easy for even the least tech-savvy people to make simple video edits.
Lots of free features
The free tier of Clideo gives you access to almost all of its features, making it easy to test out the product.
Entirely online-based
Clideo runs through your browser, so you can access it from any device without worrying about storage. All content is stored in the cloud.
Cons of Clideo
Very basic features
The features offered by Clideo are very basic. There is little to no AI automation to improve workflows, and the options to customize text and graphics are extremely restrictive. These design limitations will become a significant issue if you are trying to create engaging content that accurately represents your brand. 🤔
Watermark on the free tier
While Clideo's free level is good enough to test out the features, it is completely useless for commercial usage. The watermark prevents you from posting live company videos to social media without looking unprofessional.
Long processing times
If you have a lot of content to edit and your time is important to you, you should consider that Clideo has relatively slow processing times. If you are an efficient multi-tasker, this may not be an issue, but for those who stay focused on a single task, be aware that there will be a lot of waiting around.
Pricing of Clideo
Clideo’s pricing is extremely simple. They offer a free and paid tier, which you can pay for either monthly or annually.
Free
The free tier of Clideo allows you access to most of the features, but you will have to deal with the watermark on your video downloads.
Paid
The paid tier is for you if you want to unlock all the features, have unlimited storage, and remove the watermark on downloads. You can choose to pay $9 monthly or $72 per year.
I Tested It and Here’s my Clideo Review
67% of marketers agree that sharing videos on social media platforms like Instagram, YouTube, and TikTok has the highest ROI. All three of these platforms focus on short-form, mobile-friendly content, with 73% of consumers preferring to watch short videos to learn about products. 🥇
These two crucial factors will be at the forefront of my mind as I review how well Clideo can handle my short-form video production process. 🤔
Here are my main takeaways from testing Clideo as a social media content marketer.
Sign Up
Once I easily signed up using my Google account, I was very pleasantly surprised by how clean and intuitive the Clideo interface is. I knew immediately that I should click on “Create project” and was excited to see where it took me. 😎
Choosing Tool
After clicking “Create project,” I was surprised to find that I needed to select a tool to continue. I expected to see a window to upload a video to start editing. I decided to start with the first option, “Video editor.”
Video Editor Screen
The video editor's layout is very familiar. This layout has become the industry standard for traditional video editing software and makes it easy to get started. 🤝
Uploading my video
Drag-and-drop makes it easy to upload the video, and I was very impressed by the fast uploading time.⚡
Cropping Image
To create a short video, I need to change its aspect ratio. The landscape view isn’t going to be cut for short videos, as the vertical layout is used for mobile.
Cropping Failure
I intuitively thought that the yellow box around the video frame would allow me to crop the image, but it actually resized the image. This feature may be useful for others but not for my short video creation process. 🤔
Changing the canvas
To get the aspect ratio I needed, I simply selected the canvas option on the left menu and chose YouTube Shorts from the list of frame templates. The YouTube Shorts template gives an aspect ratio of 9:16, the same portrait ratio used for Instagram Reels and TikTok.
Now, I had the right aspect ratio, but the focus of the video (Denzel Washington) wasn’t properly in the frame. Manually keeping the screen focused on the right thing would take a long time.
So, I decided to go back and try out another feature.
Video Resizer
Surprisingly, there were fewer options when I went to the video resizer directly. I couldn’t choose YouTube Shorts or Instagram Reels. I could still find the right vertical 9:16 ratio by selecting Stories Ads.
Adding subtitles
It was really easy to add subtitles to my video. I chose the auto subtitles options to optimize my workflow. 💪
Translate subtitles
I then see the option to automatically translate the subtitles and I’m excited to check it out. I chose to translate the captions into Spanish, and I was very impressed with the results. 🧡
Caption Styles
While the translated captions are very impressive, my excitement quickly drops off as I try to edit the styles. Creating attractive and engaging captions is absolutely crucial for audience engagement, and Clideo simply does not have enough options to create the style I wanted. 🤔
When I create video content, I want AI-powered tools to automate my production process. I also need to have full control over how my content looks. This means fully customizable captions, graphics, and sound effects. Let’s see if there is an alternative that fits the bill. 😎
The Best Alternative to Clideo: Submagic
Clideo works as a nice, clean, simple video editor, but it lacks the tools needed to streamline your content production and really lacks custom editing tools. If you want the best alternative to Clideo, it’s time to try Submagic.
Here’s a direct comparison of the most important features.
User Interface
Clideo’s interface is an intuitive drag-and-drop system that is easy for beginners to use. Submagic’s interface is also clean and simple, but AI-powered tools take your workflow to the next level. Clideo makes performing tasks simple, but Submagic’s AI system simply does them for you. 💪
Captions
Both tools allow for auto-subtitles and manually added subtitles. Clideo does a good job of automatically producing captions, but Submagic has an industry-leading 98.8% accuracy to ensure as few edits as possible. 🥇
Clideo offers very few customization options for their caption styles, which really limits how well you can present your brand and grab your audience's attention. Conversely, Submagic has a wide range of the latest caption styles from the world’s most popular content creators. These styles can be fully customized in terms of color, size, position, and animation to give exactly the feel you need. 🧡
Editing Tools
Clideo offers easy-to-use basic editing features, including trimming, merging, text overlays, and transitions. Submagic offers a wide range of modern editing tools, such as B-roll, emojis, graphics, and sound effects. Everything is designed to engage a modern audience and stay on top of current video trends. ⚡
Target Audience
Clideo targets beginner video editors who need to make very simple changes. Submagic targets online marketers and content creators who need to streamline their content production workflows and capture audience attention through the latest trends. 😎
Let’s hear from some of the Submagic audience to see what they have to say:
Source: G2
Source: G2
Source: G2FAQ: Frequently Asked Questions about Clideo
What is Clideo used for?
Clideo is a simple video editor with an intuitive interface. It allows beginners to make quick and easy changes to their content. If you’re looking for an AI-powered video editing tool that streamlines short-form video production with the latest designed trends, start your free trial with Submagic.
Is Clideo free?
Clideo offers a free tier, which grants you access to most of the features. However, your videos will be processed with a watermark. To remove the watermark and unlock unlimited storage, you will need to join their paid subscription, which is $9 per month or $72 per year.
Is Clideo a good video editor?
Yes. Clideo is a good video editor that allows beginners to make simple changes. Submagic is a great ai video editor for social media marketers who require more advanced AI-powered features.
Does Clideo have a watermark?
Yes. Videos downloaded using the free version of Clideo will come with a watermark. To remove the watermark, you’ll need a paid subscription for $9 per month or $72 per year.
What is an alternative to Clideo?
If you are looking for advanced AI-powered video editing tools that stay on top of the latest social media trends, Submagic is the best alternative to Clideo. Submagic has a wide range of editing tools that allow content creators to streamline the production of engaging social media videos. Over 1,000,000 content creators already love Submagic, so why not try It for free today?
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